QOOP
» see qoop.com as it lived, on the wayback machine
~ the eulogy ~
QOOP was US-only at the shipping layer, which is a quieter kind of regional lock than a licensing one and just as total. Nobody stopped you uploading to Flickr from Ankara in 2006. Getting a printed book of those photographs into your hands was a different question, and for most of the world the answer was no.
Andrew Gilmore, Bill Murray and Phil Wessells founded it in Mill Valley, California in 2005. The product was straightforward. You gave it images or documents and it compiled them into a book or a calendar, then printed and shipped the result. You could also set up a small store listing your own digital content for other people to order.
~ the dossier ~
| Born | 2005 in Mill Valley, California, launching with a Flickr partnership |
|---|---|
| Peak | print partner to Rice University's Connexions, plus around 2,000 users a day on its Facebook app |
| Killed | June 2012 |
| Lifespan | about seven years |
| Made by | Andrew Gilmore, Bill Murray and Phil Wessells |
| Killed by | flagging revenue and no buyer |
~ the flickr button ~
The Flickr partnership went live in March 2005 and it is why anyone remembers the name at all. Flickr was about a year old at that point and had an enormous pile of photographs in it with no route onto paper. QOOP became the route, and later did the same job as a Facebook app, which by 2009 was seeing something like two thousand users a day.
This was the stretch when every photo site was working out where the money was, and the answer everyone landed on was prints. Kodak had a gallery of its own. Shutterfly had a whole business. Flickr had a partner, and QOOP was the partner, which meant it never owned the audience it was selling to.
~ printing the commons ~
The part that earns the grave started in 2006. Rice University's Connexions was the largest repository of open educational works in the world, a pile of textbooks anyone could take and remix for free, and it had the problem every open-content project runs into. Students want a book. Rice made QOOP the primary provider of print editions, and the deal was written up at the time as the thing that turned Connexions into the leading open-source publisher.
More followed. Stanford University Press signed on, and so did the CK-12 Foundation. The Public Library of Science came for the same reason all of them did: they had digital publishing and no print division, and QOOP was a print division you could rent by the book. A small California company ended up as the physical output layer for a decent slice of the early open-access world.
~ the wind-down ~
In early 2012 the company said publicly that revenues were flagging and that it was looking for a buyer. Nobody bought it. That June it stopped taking new orders. It said it would finish the ones already in the system and then close for good. The trade coverage that carried the news carried a second company's closure in the same short piece, which is roughly the amount of attention it got.
qoop.com does not answer at all in 2026. There is no lander and no broker's template behind it, which is rarer than it sounds. The open textbooks it printed are still online and still free, which is the entire point of open licensing, and the paper copies are the only part of QOOP that survived in a form you can hold.
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